Relationship-Building Roadmap & Approach Plan

The WOODFOLK Way

• Find what matters most. The relationships central to the role or the donor.
• Put them in order. Ranked by importance and readiness.
• Choose the opening. What to lead with, relationship by relationship.
• Build toward the ask. Outreach sequenced so trust comes first.
• Deliver the route. The roadmap and approach plan, ready to use.