Constituent Engagement Architecture
Design the Donor JourneyThe WOODFOLK Way
- Map who you serve. Every constituent group, named and understood.
- Chart the climb. The path each group travels, from first touch to transformational.
- Build the tiers. The levels, and the moves that carry a donor between them.
- Wire the touchpoints. Cadence and hand-offs designed, not improvised.
- Sequence it to run. The whole architecture assembled into a working plan.
